I have been speaking to a few people lately and one thing is very clear to me: A lot of you are confused about what is their personal brand or how to use it to their advantage.

Amplifying your personal brand will allow you to get to your next level quicker. It will give you the confidence to be more visible and be able to create the opportunities you desire.

You might know it is important but there is a lack of clarity on how to make the most out of it.

Some of you in the corporate world don't really think it is important to you; most business owners know they have to pay attention to it, but most people don't really know how to even get started. 

I have said it a few times but I will say it again. Your personal brand is not your social media. Your IG or LI are simply ways in which you communicate who you are - and who you are is your personal brand. It is the message you are sending out there about who you are. 

So the best way to get started is understanding where exactly you are today when it comes to the message your personal brand is sending out.

To help you do this, I have been inspired to create the Amplify your Personal Brand checklist β„’

It will allow you to quickly assess your personal brand and learn how to create a new level of visibility and clarity that will bring the right opportunities. You will get great ideas on what tweaks are needed to bring you great results. And it's FREE!!! ✨

You can download it here

Have a great week!

Lots of love,


Alba Gomez is a presence and personal brand coach, keynote speaker, first impressions specialist and professional image consultant. Born in Colombia and based in Australia, she travels nationally and internationally for speaking, executive coaching, consulting and training.

Alba works with individuals and small groups right through to large corporations. She brings her client’s brand into line with their personal and professional roles, giving them the clarity and confidence to communicate and be their best. Alba uses a unique, results-orientated approach, drawing on her 14 years of experience with systems and processes as an engineer. 

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